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Outbound -
We can create, tailor, manage, or optimize any type of marketing campaign. Our
friendly, educated, and enthusiastic telemarketers can quickly and effectively
help your organization achieve the results you desire
Telemarketing
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Call us today: 1-800-304-7339
Our Approach to Telemarketing
Types of Telemarketing
The two major categories of telemarketing are Business-to-Business (b2b), and Business-to-Consumer (b2c).
Subcategories
* Lead Generation, the gathering of information
* Sales, using persuasion to sell a product or service
* Outbound, proactive marketing in which prospective and preexisting customers are contacted directly
* Inbound, reactive reception of incoming orders and requests for information.
Telemarketing Offices and Procedures
Our domestically managed telemarketers make calls from a call center in The Philippines. All of our telemarketers are college educated and have prior telemarketing experience. Customers are encouraged to provide leads and a call scripts, and have the option to implement an automated dialer. Our telemarketers aspire to make high quality calls in large volume.
We can create, tailor, or optimize any type of calling campaign. Prior to the launch of a new campaign, our participate in rigorous training that includes role playing and practice phone calls to our US based managers.
Prospective customers are identified by various means, including past purchase history, previous requests for information, credit limit, competition entry forms, and application forms. Names may also be purchased from another company's consumer database or obtained from a telephone directory or another public list. The qualification process is intended to determine which customers are most likely to purchase the product or service.
Charitable organizations, alumni associations, and political parties often use telemarketing to solicit donations. Marketing research companies use telemarketing techniques to survey the prospective or past customers of a client’s business in order to assess market acceptance of or satisfaction with a particular product, service, brand, or company. We can conduct public opinion polls in a similar manner.
Telemarketing techniques are also applied to other forms of electronic marketing using e-mail or fax messages, in which case they are frequently considered spam by other people.
Inbound telemarketing is another major industry. It involves both live operators and IVR--Interactive Voice Response. IVR is also known as audiotext or automated call processing. Usually, major television campaigns and advertisers use 800 numbers that are answered by IVR service bureaus. Such service bureaus have the technology and call capacity to process the large amounts of simultaneous calls that occur when an 800 number is advertised on television.
Technology
* Autodialer
* Automatic call distributor
* Customer relationship management
* Predictive dialer
* Private Branch exchange
